Services
Step by Step: From Idea to Project
Step by step
dall'idea al progetto
BRAND STRATEGY & POSITIONING
- Analisi del DNA aziendale e definizione del valore distintivo. - Costruzione della brand identity: mission, vision, tono di voce, storytelling. - Posizionamento competitivo nel settore arredo-design. - Allineamento tra immagine aziendale, prodotto e comunicazione.
BUSINESS & MARKET DEVELOPMENT
- Analisi dei mercati e definizione di strategie di crescita. - Sviluppo di relazioni con studi di architettura, interior designer e contract. - Attivazione di sinergie tra aziende complementari per progetti integrati. - Supporto alla rete commerciale con materiali e argomentazioni coerenti.
COMMUNICATION & COORDINATION
- Coordinamento della comunicazione tradizionale e digitale. - Supervisione di shooting, cataloghi, fiere, siti web e materiali marketing. - Collaborazione con direzioni aziendali e consulenti esterni per garantire una visione unica e coerente. - Costruzione di un linguaggio estetico e narrativo che rafforzi il brand.
BRAND STRATEGY & POSITIONING
- Analysis of the company's DNA and definition of its unique value proposition. - Development of the brand identity, including mission, vision, tone of voice, and brand storytelling. - Competitive brand positioning within the furniture and design industry. - Alignment of brand identity, product offering, and communication to ensure a consistent and impactful market presence.
BUSINESS & MARKET DEVELOPMENT
- Market analysis and the development of strategic growth plans. - Business development with architecture firms, interior designers, and contract industry professionals. - Creation of strategic partnerships between complementary companies for integrated project solutions. - Support for sales teams through the development of consistent sales tools, materials, and value-driven messaging.
COMMUNICATION & COORDINATION
- Coordination of both traditional and digital communication activities. - Oversight of photoshoots, catalogs, trade fairs, websites, and marketing materials to ensure consistency across all touchpoints. - Collaboration with company leadership and external consultants to maintain a unified strategic vision and a cohesive brand identity. - Development of a distinctive visual and narrative language that strengthens brand recognition and enhances brand value.
BRAND STRATEGY & POSITIONING
- Analysis of the company's DNA and definition of its unique value proposition. - Development of the brand identity, including mission, vision, tone of voice, and brand storytelling. - Competitive brand positioning within the furniture and design industry. - Alignment of brand identity, product offering, and communication to ensure a consistent and impactful market presence.
BUSINESS & MARKET DEVELOPMENT
- Market analysis and the development of strategic growth plans. - Business development with architecture firms, interior designers, and contract industry professionals. - Creation of strategic partnerships between complementary companies for integrated project solutions. - Support for sales teams through the development of consistent sales tools, materials, and value-driven messaging.
COMMUNICATION & COORDINATION
- Coordination of both traditional and digital communication activities. - Oversight of photoshoots, catalogs, trade fairs, websites, and marketing materials to ensure consistency across all touchpoints. - Collaboration with company leadership and external consultants to maintain a unified strategic vision and a cohesive brand identity. - Development of a distinctive visual and narrative language that strengthens brand recognition and enhances brand value.
VIA LI PUARTIS
19/A, 33051
AQUILEIA (UD) ITALIA
BARBARA ZAINA
+39 324 9085578
BARBARA.ZAINA@BFPROJECT.IT
all right reserved © 2026
VIA LI PUARTIS
19/A, 33051
AQUILEIA (UD) ITALIA
BARBARA ZAINA
+39 324 9085578
BARBARA.ZAINA@BFPROJECT.IT
VIA LI PUARTIS
19/A, 33051
AQUILEIA (UD) ITALIA
BARBARA ZAINA
+39 324 9085578
BARBARA.ZAINA@BFPROJECT.IT
all right reserved © 2026